July 16, 2025
Product Updates

Introducing: Themes

Transform your generic agent into a branded experience with custom colors, fonts, and logos that match your business identity.

Steve Kurtz
VP of Product

Your Brand, Not Ours: Make It Unmistakably Yours

Your expertise is unique. Your methods are proven. Your customers trust you.

So why should your AI agent look like everyone else's?

The Trust Factor Nobody Talks About

Here's an uncomfortable truth: When customers see generic interfaces, they assume generic results. That split second when they land on your agent determines whether they see a professional solution or another cookie-cutter chatbot.

Your brand isn't just colors and logos—it's the promise you make to customers. Now your agent keeps that promise from the first pixel.

Visual Identity That Actually Matters

Forget wrestling with CSS or hiring designers. Our Theme editor puts complete brand control in your hands:

Colors That Connect: Choose your primary color and watch it flow through every interaction. Add a background tint that sets the mood. Your brand palette becomes your agent's personality—warm and approachable, or cool and professional. You decide.

Typography That Speaks Your Language: Select fonts that match your voice. Bold and modern for disruptors. Clean and classic for consultants. Every word your agent displays reinforces who you are.

Recognition at First Sight: Upload your logo and agent image once. They appear everywhere—the landing page, sign-up flow, customer dashboard. Consistent. Professional. Yours.

The Blank Page Problem (Solved)

You know that awkward moment when new users stare at an empty chat window, wondering what to type? We killed it.

Menu Options That Guide: Add up to four primary actions right on the home screen. Instead of confusion, customers see exactly what your agent does best:

  • "Analyze my website SEO"
  • "Generate this week's newsletter"
  • "Review my sales pitch"
  • "Create social media calendar"

Prompt Suggestions That Convert: Below those menus, offer four starter prompts that showcase your agent's range. Watch customers go from "um..." to "oh!" in seconds.

Rebecca Thomas, a life coach using AppyAI, tells us her conversion jumped 40% after customizing her initial screen:

"My clients immediately recognize my purple and gold theme from my other materials. The menu options I added mirror exactly what we discuss in sessions. They feel at home before typing a word."

Live Preview: See It Like They See It

No more crossing fingers and hoping it looks right. Every change you make updates three live previews:

Website View: How visitors experience your landing page
Sign-up View: What potential customers see during onboarding
Home View: The daily experience for active subscribers

Tweak, preview, perfect. Real-time. No surprises.

What This Means for Your Business

For Coaches & Consultants: Your agent becomes a natural extension of your practice. Clients who've worked with you for years feel that same familiar presence in your digital offering.

For Agencies: White-label perfection. Your clients never know there's a platform underneath—they just see your brand delivering exceptional AI solutions.

For Course Creators: Bridge the gap between your teaching materials and your AI agent. Same visual language, same trusted presence, new delivery method.

The Psychology of Branded AI

When customers see your brand consistently:

  • Trust transfers immediately from your reputation to your agent
  • Perceived value increases (branded = professional = worth paying for)
  • Word-of-mouth improves ("You have to try Sarah's AI assistant" vs "I found this chatbot")

Generic interfaces compete on features. Branded experiences compete on relationships.

Five Minutes to Transform Your Agent

This isn't a weekend project. It's not hiring a designer. It's five minutes in your Theme settings:

  1. Pick your colors
  2. Upload your logo and hero image
  3. Choose your fonts
  4. Add menu options for common tasks
  5. Write prompt suggestions that showcase value

Done. Your generic agent just became your signature AI product.

Start Looking Like You Mean Business

Your expertise deserves better than a default interface. Your customers deserve to know they're working with you, not some random bot. Your business deserves to stand out in a sea of sameness.

Make your agent unmistakably yours.

Learn More in Help Center →